The following courses are required for the General Business student:

BA123	Introduction to Business
BA401	Professional Development and Strategies
ECO213/223	Macroeconomics & Microeconomics
AC203/213	Accounting I & II
BA343	International Business
FIN303	Managerial Finance
LAW203	Business Law I
MGT353	Designing Operations
MGT363	Organizational Behavior
MGT453	Strategic Management
MK303	Marketing

*The faculty recommend that all business students take an internship in an area of business related to their field of study.

AC 203 ACCOUNTING I 3-0-3
This course is a study of the accounting process and the use of accounting information in business decisions. Topics include the processing of accounting information, income measurement, accrual accounting and accounting for assets, liabilities and equity in the corporate environment. The complete accounting cycle for a service and merchandising business and software applications are included. Prerequisites: CS 103 (or a CS equivalent), MA 103, or permission of the instructor

AC 213 ACCOUNTING II 3-0-3
This course includes the accumulation and use of accounting information by management in planning, control and decision-making. Topics include product costing, budgeting, cost-volume-profit relationships, variable costing and statement of cash flows. Software applications are included. Prerequisite: AC 203

BA 123 INTRODUCTION TO BUSINESS 3-0-3
A survey course designed to introduce the student to business issues and practices in the United States. All major functions of business are included (management, marketing, law, finance, economics, operations, accounting, information technology) as well as issues facing the business person (ethics, globalization, motivation, etc.) Suitable for students considering a career in business as well as for non-business majors who will interact with the business enterprises (e.g., educators, engineers). Planning for a business career through the creation of a portfolio is initiated. A major focus of this course is on career planning, beginning at the student’s current career stage. A career plan is required for completion of the course.

BA 343 INTERNATIONAL BUSINESS 3-0-3
This course discusses economic principles of trade as applied to international business, world international trade environment and trends, world geography and culture as it impacts international trade, knowledge of the operation of importing and exporting, aspects of manufacturing and marketing in foreign markets, and the application of the functions of business to an international business operation. Prerequisites: ECO 213, ECO 223 or concurrent with ECO 223

BA 401 PROFESSIONAL DEVELOPMENT & STRATEGIES 1-0-1
This is a practical course to assist the student in the development of a professional job search portfolio (i.e. resumé, cover letter, follow-up letters). The course includes self-appraisal and career goal setting, job interview techniques, and familiarization with employment resources. Professional strategies are emphasized in the areas of business attire, etiquette and protocol, ethics, human relations, and corporate culture. Prerequisites: Business major, junior, or senior standing or permission of the instructor

ECO 213 MICROECONOMICS 3-0-3
Introduction to the theory of demand and supply and price determination in market economies. The study of individual consumers and producers, different market structures and the distribution of income.

ECO 223 MACROECONOMICS 3-0-3
Introduction to the theory of national income determination for the United States and other global economic systems. The study of fiscal and monetary policy tools and the government’s role in promoting stability and growth, and the causes of unemployment, inflation, and trade deficits.

FIN 303 MANAGERIAL FINANCE 3-0-3
This course is a study of the principles of managerial finance including time value of money, capital budgeting, methods of financing, working capital management, financial statement analysis, and other financial topics. Prerequisites: AC 213, ECO 213, ECO 223, MA 253, or permission of the instructor

LAW 203 BUSINESS LAW I 3-0-3
This course is an introduction to the American legal system. It includes a survey of courts, legal procedures, torts, and criminal law. It involves an intensive study of the common law of contracts, including contract formation, performance, breach and remedies, as well as a study of the law of sales under the Uniform Commercial Code.

MGT 353 DESIGNING OPERATIONS 3-0-3
This course examines the central concepts of designing operations in both manufacturing and service enterprises. Topics include process strategy, location and layout strategy, job design, quality management, planning, productivity, and the design of goods and services. Prerequisites: MA 173 or permission of instructor

MGT 363 ORGANIZATIONAL BEHAVIOR 3-0-3
This course examines the manager’s role in dealing with behavior at all organizational levels. It emphasizes the need for interpersonal and group skills. Applications of behavioral science concepts and findings to organizational situations are included. Topics include motivation, communications, leadership, conflict, and change. Prerequisites: COM 213, PSY 113, or permission of instructor

MGT 453 STRATEGIC MANAGEMENT 3-0-3
This course requires a knowledge of all functional areas of business. It integrates these areas through analysis of case histories and related readings. Class discussion, presentations and written reports are used extensively. This course is the capstone business course and should be taken the last semester before graduation. Prerequisite: Completion of all business core courses or permission of the dean of the Ketner School of Business

MK 303 MARKETING 3-0-3
The marketing activities necessary to provide goods and services to target customers are examined, as well as the role marketing plays in the social and economic system. The marketing variables of product, promotion, placement, and price are considered in the context of strategic planning, implementation, and control. Prerequisites: AC 203, COM 213, ECO 213, or permission of the instructor