In marketing, you have the ability to change the world. A form of marketing touches you multiple times everyday—television, radio, the Internet, newspapers, magazines, grocery carts, ads, packaging, signage, etc. Everything you do, touch, smell, or taste is in a way a form of marketing. Think about the career opportunities that exist with a degree that has that much power!

Marketing encompasses the functions of creating and satisfying the demands of consumers. It is the study of the organizations and systems involved in the rendering of personal services to the consumer and the physical distribution of goods from the producer to the consumer. The marketing major will discover career opportunities in the fields of sales management, advertising, marketing research, retailing, brand/product management, merchandising, and marketing management. TSU’s marketing degree offers a wide spectrum of classes, so once you decide which area you want to focus on, we will tailor your schedule to fit that area of expertise.

Contact:

Julie A. Howenstine
Assistant Professor

Ketner School of Business

1 University Avenue

Angola, Indiana 46703
260.665.4186
howenstinej@tristate.edu